Obsession with details.
Really want to have differentials? Caprice on details. It may not look it, but customers notice everything - and the worst comment. Enchant has everything to do with surprise, and the details are one of the best ways to do so.
Entrepreneurs, managers and consultants are so focused on macro things that do not usually have time for the details. But if you have someone who cares about the details are client. Also, do what they do not expect is a great opportunity to delight the customer.
Details show that the company cares about the customer and love what you do. Create detail is important, as the cleaning kit strawman Valdir I mentioned in another article. Creating something new is so hard nowadays, the products have almost the same features, services work much the same way that one of the few ways to delight the customer is taking care of the details. Besides creating, one must be careful to maintain. Companies tend to get worse each day instead of improving, it is common to see companies that are great in the first months, but will lose quality over time. This is called accommodation, and details requires the opposite, passion.
When it comes to details, relevance is the key word. Every detail should contribute a little bit to create a positive customer experience. May be difficult for managers see themselves what can be improved in your beloved company, but just put yourself in the customer, tour the company every day and talk to the staff that ideas arise, just do not overlook the details.
http://www.pequenoguru.com.br/2011/04/3-paths-more-easy-to-charmed cliente/
Comments ....
This is actually very interesting to hear the company, or those who make the company, its employees, this practice is becoming less common because few give close attention to what your employees say or think, that "suggestion box" seems only placed as a decorative act, because little or nothing is done with the information contained therein.
Really want to have differentials? Caprice on details. It may not look it, but customers notice everything - and the worst comment. Enchant has everything to do with surprise, and the details are one of the best ways to do so.
Entrepreneurs, managers and consultants are so focused on macro things that do not usually have time for the details. But if you have someone who cares about the details are client. Also, do what they do not expect is a great opportunity to delight the customer.
Details show that the company cares about the customer and love what you do. Create detail is important, as the cleaning kit strawman Valdir I mentioned in another article. Creating something new is so hard nowadays, the products have almost the same features, services work much the same way that one of the few ways to delight the customer is taking care of the details. Besides creating, one must be careful to maintain. Companies tend to get worse each day instead of improving, it is common to see companies that are great in the first months, but will lose quality over time. This is called accommodation, and details requires the opposite, passion.
When it comes to details, relevance is the key word. Every detail should contribute a little bit to create a positive customer experience. May be difficult for managers see themselves what can be improved in your beloved company, but just put yourself in the customer, tour the company every day and talk to the staff that ideas arise, just do not overlook the details.
http://www.pequenoguru.com.br/2011/04/3-paths-more-easy-to-charmed cliente/
Comments ....
This is actually very interesting to hear the company, or those who make the company, its employees, this practice is becoming less common because few give close attention to what your employees say or think, that "suggestion box" seems only placed as a decorative act, because little or nothing is done with the information contained therein.
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